INGAGE Senior Vice President of PR & Business Development, Michelle Lenhart, has built her career on two core strengths: navigating complex crisis communications situations and uniting cross-functional teams when the stakes are high. With 15+ years of experience guiding corporations through reputational challenges, regulatory scrutiny, and complex public issues, Michelle brings clarity and structure to moments when the margin of error is razor thin.

In a recent Forbes article, Michelle shares her insights on how legal and PR teams can collaborate effectively during a business crisis, especially when organizations are under intense public scrutiny and regulatory pressure. 

Michelle emphasizes that the strongest crisis response happens when both teams are operating in lockstep. Legal focuses on minimizing liability while PR ensures communication is accurate, empathetic, and aligned with stakeholder expectations. When these two groups work together from the start, companies are better p...

If there are two things INGAGE’s Vice President of PR knows best, it’s emergency marketing and how to manage backchannel communications to de-escalate and resolve high-stakes crises. Combining her expertise in both while leveraging personal experiences and best practices gained from her 15+ years of partnering with corporations and navigating global events, Olya educates on the power of crisis communications and how industry leaders can navigate crises effectively and ethically in this Forbes article by Edward Segal.

Olya shares how behind-the-scenes conversations and coordination with stakeholders can create a path toward transparency and avert public outrage and market disruptions. In corporate crises, she emphasizes how internal communications and alignment are essential before going out into the media spotlight.

Read all of Olya’s expert insights here in Forbes.